The Old Brain and the Sea


A decade ago, I was working as a snorkel guide in the Caribbean (I know, poor me). Day in and day out, I would take people into the water and teach them about the marine life we found. As much as possible, I tried to use analogies so people could connect the alien world of the reef to their own lives. 

When it came to the brain coral, you can probably guess which analogy I chose.

In honor of World Environment Day and World Oceans day, I present an illustrated version of the brain / coral connection. And it’s an example of how nonprofit organizations can use infographics to tell complicated stories – neuroscience and marine ecology, in this case.

As far as infographics go, it’s a bit of an experiment. Most infographics these days use sharp lines and slick graphics, but I decided to take a different approach. Let me know what you think!

 

Brains and corals - one way nonprofit orgs can use infographics in storytelling.

 

[Click image to enlarge.]

 


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